- 高等教育出版社
- 9787040370461
- 2版
- 23711
- 45243352-7
- 平装
- 异16开
- 2013-03
- 272
- 182
- 管理学
- 工商管理
- 英语、商务英语
- 本科
本书注重介绍国际贸易术语和函电的语言形式及各类体裁，体现了函电的语言特点和写作策略。编排上力求做到相互连接、循序渐进、简明易懂。各个章节都提供了实例中重点和难点的注解和例句，精心编写了习题并附有参考答案；增加了简历、备忘录、邀请函、感谢信等内容，方便了教学和相当水平的学习者自学需要。全书用英文编写。
前辅文
Chapter One Structure and Layout of a Business Letter
I. Introduction
II. Principles of good business writing
III. Parts of a business letter
IV. Layout of a business letter
V. Format of an envelope
Notes
Exercises
Chapter Two Enquiries and Replies
I. Related information
II. Technical terms
III. Sample letters
Notes to the samples
Exercises
Chapter Three Offers and Counter-offers
I. Related information
II. Technical terms
III. Sample letters
Notes to the samples
Exercises
Chapter Four Orders and Their Fulfillment
I. Related information
II. Technical terms
III. Sample letters
Notes to the samples
Exercises
Chapter Five Packing
I. Related information
II. Technical terms
III. Sample letters
Notes to the samples
Exercises
Chapter Six Insurance
I. Related information
II. Technical terms
III. Sample letters
Notes to the samples
Exercises
Chapter Seven Shipment
I. Related information
II. Technical terms
III. Sample letters
Notes to the samples
Exercises
Chapter Eight Payment
I. Related information
II. Technical terms
III. Sample letters
Notes to the samples
Exercises
Chapter Nine Complaints and Claims
I. Related information
II. Technical terms
III. Sample letters
Notes to the samples
Exercises
Chapter Ten Agency
I. Related information
II. Technical terms
III. Sample letters
Notes to the sample letters
Exercises
Chapter Eleven International Business Contracts
I. Related information
II. Technical terms
III. Sample contracts
Notes to the samples
Exercises
Chapter Twelve Miscellaneous Business Correspondence
I. Related information
II. Samples
Exercises
参考文献
Key to Exercises
