Chapter 1  Introduction to Business
    Background Case: Donald Trump Is Back
    Listening
    Reading: The Miracle of IKEA
    Translation
    Speaking
    Writing
    Additional Reading: Stay Hungry. Stay Foolish.
Chapter 2  Business Recruitment
    Background Case: Southwest Airlines Recruitment
    Listening
    Reading: Nike's E-recruitment Strategy
    Translation
    Speaking
    Writing
    Additional Reading: Qualities Employers Seek
Chapter 3  Business Communication
    Background Case: Whose Fault?
    Listening
    Reading: Effective Business Communication
    Translation
    Speaking
    Writing
    Additional Reading: The Great Communicators
Chapter 4  Teamwork
    Background Case: Peter Smith Builds Up a Company with a Teamwork Culture
    Listening
    Reading: Teamwork and Team Building
    Translation
    Speaking
    Writing
    Additional Reading: The Race Between the Tortoise and the Hare
Chapter 5  Business Travel
    Background Case: As Business Travel Increases, So Do Costs and Headaches
    Listening
    Reading: What Does My Business Benefit from Business Travel?
    Translation
    Speaking
    Writing
    Additional Reading: Facing Business Challenges at Holiday Inn Worldwide
Chapter 6  Business Etiquette
    Background Case: What's Wrong?
    Listening
    Reading: Good Etiquette Is Good Business
    Translation
    Speaking
    Writing
    Additional Reading: Business Etiquette Is About People
Chapter 7  Health and Safety
    Background Case: Investing in Health and Well-Being Leads to Business Success
    Listening
    Reading: Meeting Business Challenges at Johnson & Johnsor
    Translation
    Speaking
    Writing
    Additional Reading: Health and Safety Makes Good Business Sense
Chapter 8  Setting Up a Business
    Background Case: Bill Gates' Mysterious New Company
    Listening
    Reading: Building Your Business... Is Just Like Building a House
    Translation
    Speaking
    Writing
    Additional Reading: Dreaming Your Way to Success
Chapter 9  Products
    Background Case: Pampers to Expand Product Range, Services in China
    Listening
    Reading: P&G's Quest for "Wow" Design
    Translation
    Speaking
    Writing
    Additional Reading: McDonald's: We're Lovin' It！