注册 登录 进入教材巡展 进入在线书城
#
  • #

出版时间:2011年4月

出版社:机械工业出版社

以下为《商务英语实训教程》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 机械工业出版社
  • 9787111335368
  • 1-2
  • 144109
  • 62217458-9
  • 平装
  • 16开
  • 2011年4月
  • 310
  • 208
  • 文学
  • 外国语言文学
  • F7
  • 公共素质课
  • 高职
内容简介
本书以应用为导向,体现了知识学习和技能训练兼顾的原则,突出实践技能操作。全书分为社交英语、商务招待等。
目录
前言
Project 1 English of Social Intercourse
  Task 1 Business Introduction
  Task 2 Business Calls
Project 2 Business Entertainment
  Task 1 Business Appointments and Banquets
  Task 2 Hotel Accommodation
  Task 3 Visiting Trade Fairs, Show Rooms and Factories
Project 3 Conference Organization and Arrangement
  Task 1 Designing Conference Invitation Letters
  Task 2 Introduction of Conference
  Task 3 Conference Agenda
  Task 4 Introducing Distinguished Guests
  Task 5 Conference Service
Project 4 Recruitment
  Task 1 Making Resumes
  Task 2 Interview
  Task 3 Employee Contracts
  Task 4 Job Descriptions and Titles
  Task 5 Job Responsibilities
Project 5 Introduction of a Company
  Task 1 Describing Company?s Organizational Structure
  Task 2 Introducing the Functions of Products
  Task 3 Advertisements
  Task 4 Introduction of Technical Features of Products
  Task 5 Product Presentation
  Task 6 Expressions of Product Promotion
Project 6 International Trade
  Task 1 Establishing Business Relations
  Task 2 Credit Investigation
  Task 3 Making a Negotiation Plan
  Task 4 Skills of Concessions in Business Negotiation of Price
  Task 5 Enquiry and Reply
  Task 6 Offer, Counter?offer and Acceptance
  Task 7 Order and Acknowledgement
  Task 8 Terms of Payment
  Task 9 Contract, Discount and Commission
  Task 10 Packing and Shipment
  Task 11 Insurance
  Task 12 Agency and Inspection
  Task 13 Claims and Arbitration
Project 7 Banking
Project 8 Business Report
附录
  附录1 商务交往中应避免的话题
  附录2 银行业务部门名称英汉对照
  附录3 常用行政职位用语
  附录4 常用合同词汇
  附录5 商务英语实训练习
参考文献