职通商务英语拓展教程2
￥20.00定价
作者： 杨丽波 金钏
出版时间：2010-09-13
出版社：高等教育出版社
- 高等教育出版社
- 9787040305395
- 1
- 253577
- 平装
- 16开
- 2010-09-13
- 207
- 119
- 文学
- 外国语言文学
内容简介
为满足高职高专层次商务英语专业学生的市场需求,编写组编写了一系列高职高专商务英语专业系列教材,全套共3册，包括《商务英语综合教程》、《商务英语综 合教程教师参考书》、《商务英语听说教程》、《商务英语听说教程教师参考书》、《商务英语读写教程》、《商务英语读写教程教师参考书》《商务英语拓展教 程》和《商务英语拓展教程教师参考书》。该系列教材内容涵盖学生的商务英语在实际运用时所涉及到的听、说、读、写四项技能，并结合当代国际商务英语教学中 先进的教学理念，注重围绕生活技能主题，培养学生商务英语语言的实际交际能力，同时又与高职高专商务英语专业的教学大纲及培养目标相结合，是适合高职高专 商务英语专业学生使用的一套精品教材。 其主要特点体现在如下几个方面： 1．内容丰富，选材新颖，语言地道，配有插图。 2．教学内容设计标准化，又不失灵活。每单元都采取统一的课程模式，便于教学。同时，学生练习册中每单元又包括可选文章，教师可根据实际情况具体安排。 3．配套资料丰富。每一级教材都包括听说读写等各种技能训练，教师可充分利用这些资源调动教学的生动性和有效性。
目录
Unit 1 International Business
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 2Business Expansion
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 3 Business Plan
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 4 Business Relationships
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 5 Marketing
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 6 Advertising
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 7 Import and Export
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 8 Investment
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 9 Exhibitions and Trade Fairs
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 10 Customer Relationship Management
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Answer Key
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 2Business Expansion
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 3 Business Plan
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 4 Business Relationships
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 5 Marketing
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 6 Advertising
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 7 Import and Export
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 8 Investment
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 9 Exhibitions and Trade Fairs
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Unit 10 Customer Relationship Management
Vocabulary Practice
Grammar Practice
Reading Practice
Writing Practice
Leisure Time
Answer Key
