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出版时间:2012-04

出版社:中国人民大学出版社

以下为《综合英语阅读教程(第二册)》的配套数字资源,这些资源在您购买图书后将免费附送给您:
  • 中国人民大学出版社
  • 9787300154152
  • 1-1
  • 258972
  • 2012-04
作者简介
张春玲,女,副教授,院级教学名师,省级特色专业负责人,院级精品课程负责人,海南省 “515人才工程”第三层次人选,海南经贸职业技术学院应用外语系主任。
担任教育部高等学校高职高专英语类专业教学指导委员会分委员会委员、海南省高职高专英语类专业教学指导委员会副主任委员、海南省大学外语教学研究会副会长
主持省级课题、教育部课题3项,主编十一五高职规划英语教材3部,主编、参编其它高职英语教材5部,发表论文9篇。
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内容简介
《综合英语阅读教程》是海南省“十二五”规划特色重点教材之一,共两册。《新视界大学英语·高职高专精品系列:综合英语阅读教程(第2册)》为职业素质篇,以职业生涯发展为主线,使学生在学习英语语言的同时,了解职业规划的重要性以及实现人生职业目标应具备的知识、技能和素质,是一部选材实用、可读性强、操作性高的高职英语教材。
《新视界大学英语·高职高专精品系列:综合英语阅读教程(第2册)》共12个单元,包括职业探索、职业规划、企业文化、如何成为企业优秀员工、做出色的中层管理者以及成功自主创业等。教材内容简洁、系统,对指导学生树立正确的职业观和价值观具有积极的意义。
目录
Unit One Get Your Career Started
Text A Career Planning
Text B Self-assessment
Text C Career Exploration
Unit Two Know About the Company
Text A Corporate Culture
Text B The Functions of Corporate Culture
Text C The Corporate Culture of McDonald's
Unit Three Be an Excellent Employee
Text A The Attributes of a Good Employee
Text B How to Be a Good Employee
Text C Critical Factors in Success
Unit Four Be a Skillful Employee
Text A How to Make Your Boss Like You
Text B Managing Your Motions at Work
Text C How to Work with People You Don't Like
Unit Five Detail Means Creation
Text A How the Japanese Do Things Differently
Text B Ethical Business Practices at Johnson & Johnson.
Text C Wang Yung-ching——Legend of a Century
Unit Six Ignorance of Details Leads to Failure
Text A Colgate's Distasteful Toothpaste
Text B How Yahoo China Missed Out in China
Text C Coca-Cola Deleting "Classic" from Coke Label
Unit Seven Be a Successful Administrator
Text A The Role of the Manager
Text B The Qualities of a Good Administrator
Text C Elements of Communication
Unit Eight Skills of Management
Text A Successful Management: The Key to Business Growth and Expansion
Text B New Supervisor: Prepare for Your Changed Role
Text C Management Styles of Warren Buffet
Unit Nine Teamwork
Text A Team Building: The Seeds of Excellence
Text B How to Build a Teamwork Culture
Text C Teamwork and Team Building Essentials
Unit Ten Start a Business
Text A How to Choose and Start Your Own Business
Text B How to Become a Successful Businessman
Text C John D. Rockefeller: Anointed with Oil
Unit Eleven Tactics of Running an Enterprise
Text A Sam Walton: 10 Rules for Building a Successful Business
Text B Proper Financing and Financial Controls
Text C Leveraging Limited Human Resources
Unit Twelve Successful Entrepreneurs
Text A Harvey Mackay——"Mr. Make Things Happen"
Text B Investment Genius: Warren Buffett
Text C Beauty Creator: Mary Kay