- 电子工业出版社
- 9787121261527
- 1-1
- 293230
- 64216966-8
- 平塑单衬
- 16开
- 2016年3月
- 474
- 228
- 计算机类
- 高职高专
内容简介
本书的内容涵盖了BPO英语和ITO英语两个方面，着重突出语言、技能、文化三条主线，目的是既要让学生能在服务外包行业的实际工作环境中熟练使用英语表达技能，又能全面了解服务外包行业的背景和文化。具体内容分为10个单元，分别是Introduction to Outsourcing；Cultural Diversity；Dealing with Customers；Communication Practice；Business Meeting；Information Technology Outsourcing；Hardware and Software；Designing and Developing the Website；Animation Outsourcing；E-commerce。
每个单元设计了课前热身、听说训练、课文阅读、实用写作、任务训练、扩展阅读6个模块。其中所有阅读材料均附有参考译文，供教师和学生参考使用。扩展阅读部分作为课堂教学的补充，内容以和本单元相关的知识为主，教师可选择使用。本书可作为高职高专层次的服务外包专业（含IT、金融、财务等各个方向）的专门英语教材，也可供感兴趣的读者自学用书。
每个单元设计了课前热身、听说训练、课文阅读、实用写作、任务训练、扩展阅读6个模块。其中所有阅读材料均附有参考译文，供教师和学生参考使用。扩展阅读部分作为课堂教学的补充，内容以和本单元相关的知识为主，教师可选择使用。本书可作为高职高专层次的服务外包专业（含IT、金融、财务等各个方向）的专门英语教材，也可供感兴趣的读者自学用书。
目录
Unit1 Introduction to Outsourcing 1
Part I Warming Up 1
Part II Listening ＆ Speaking 1
Part III Reading 3
Part IV Practical Writing 10
Part V Project 11
Part VI Supplement 11
Part VII Consolidation 13
Unit2 Cultural Diversity 19
Part I Warming Up 19
Part II Listening ＆ Speaking 20
Part III Reading 22
Part IV Practical Writing 30
Part V Project 31
Part VI Supplement 32
Part VII Consolidation 33
Unit3 Dealing with Customers 39
Part I Warming Up 39
Part II Listening ＆ Speaking 40
Part III Reading 41
Part IV Practical Writing 47
Part V Project 48
Part VI Supplement 48
Part VII Consolidation 49
Unit4 Communication Practices 55
Part I Warming Up 55
Part II Listening ＆ Speaking 55
Part III Reading 56
Part IV Practical Writing 62
Part V Project 64
Part VI Supplement 64
Part VII Consolidation 66
Unit5 Business Meeting 73
Part I Warming Up 73
Part II Listening ＆ Speaking 74
Part III Reading 75
Part IV Practical Writing 82
Part V Project 84
Part VI Supplement 84
Part VII Consolidation 85
Unit6 Information Technology Outsourcing 90
Part I Warming Up 90
Part II Listening ＆ Speaking 90
Part III Reading 92
Part IV Practical Writing 99
Part V Project 100
Part VI Supplement 100
Part VII Consolidation 102
Unit7 Hardware and Software 107
Part I Warming Up 107
Part II Listening ＆ Speaking 107
Part III Reading 108
Part IV Practical Writing 112
Part V Project 114
Part VI Supplement 115
Part VII Consolidation 116
Unit8 Designing and Developing the Website 120
Part I Warming Up 120
Part II Listening ＆ Speaking 120
Part III Reading 121
Part IV Practical Writing 127
Part V Project 128
Part VI Supplement 128
Part VII Consolidation 129
Unit9 Animation Outsourcing 134
Part I Warming Up 134
Part II Listening ＆ Speaking 135
Part III Reading 136
Part IV Practical Writing 142
Part V Project 144
Part VI Supplement 144
Part VII Consolidation 145
Unit10 E-commerce 151
Part I Warming Up 151
Part II Listening ＆ Speaking 151
Part III Reading 153
Part IV Practical Writing 159
Part V Project 162
Part VI Supplement 162
Part VII Consolidation 163
参考译文 169
Unit 1 介绍服务外包 169
Unit 2 文化差异 173
Unit 3 面对客户 178
Unit 4 沟通 182
Unit 5 商务会议 186
Unit 6信息技术外包 191
Unit 7 硬件与软件 195
Unit 8 网站的设计与开发 198
Unit 9 动画外包 202
Unit 10 电子商务 206
Essential Vocabulary 210
Abbreviations 220
Part I Warming Up 1
Part II Listening ＆ Speaking 1
Part III Reading 3
Part IV Practical Writing 10
Part V Project 11
Part VI Supplement 11
Part VII Consolidation 13
Unit2 Cultural Diversity 19
Part I Warming Up 19
Part II Listening ＆ Speaking 20
Part III Reading 22
Part IV Practical Writing 30
Part V Project 31
Part VI Supplement 32
Part VII Consolidation 33
Unit3 Dealing with Customers 39
Part I Warming Up 39
Part II Listening ＆ Speaking 40
Part III Reading 41
Part IV Practical Writing 47
Part V Project 48
Part VI Supplement 48
Part VII Consolidation 49
Unit4 Communication Practices 55
Part I Warming Up 55
Part II Listening ＆ Speaking 55
Part III Reading 56
Part IV Practical Writing 62
Part V Project 64
Part VI Supplement 64
Part VII Consolidation 66
Unit5 Business Meeting 73
Part I Warming Up 73
Part II Listening ＆ Speaking 74
Part III Reading 75
Part IV Practical Writing 82
Part V Project 84
Part VI Supplement 84
Part VII Consolidation 85
Unit6 Information Technology Outsourcing 90
Part I Warming Up 90
Part II Listening ＆ Speaking 90
Part III Reading 92
Part IV Practical Writing 99
Part V Project 100
Part VI Supplement 100
Part VII Consolidation 102
Unit7 Hardware and Software 107
Part I Warming Up 107
Part II Listening ＆ Speaking 107
Part III Reading 108
Part IV Practical Writing 112
Part V Project 114
Part VI Supplement 115
Part VII Consolidation 116
Unit8 Designing and Developing the Website 120
Part I Warming Up 120
Part II Listening ＆ Speaking 120
Part III Reading 121
Part IV Practical Writing 127
Part V Project 128
Part VI Supplement 128
Part VII Consolidation 129
Unit9 Animation Outsourcing 134
Part I Warming Up 134
Part II Listening ＆ Speaking 135
Part III Reading 136
Part IV Practical Writing 142
Part V Project 144
Part VI Supplement 144
Part VII Consolidation 145
Unit10 E-commerce 151
Part I Warming Up 151
Part II Listening ＆ Speaking 151
Part III Reading 153
Part IV Practical Writing 159
Part V Project 162
Part VI Supplement 162
Part VII Consolidation 163
参考译文 169
Unit 1 介绍服务外包 169
Unit 2 文化差异 173
Unit 3 面对客户 178
Unit 4 沟通 182
Unit 5 商务会议 186
Unit 6信息技术外包 191
Unit 7 硬件与软件 195
Unit 8 网站的设计与开发 198
Unit 9 动画外包 202
Unit 10 电子商务 206
Essential Vocabulary 210
Abbreviations 220
