商务英语听说(附光盘) / 全国高等院校基于工作过程的校企合作系列教材
￥35.00定价
作者： 童成寿
出版时间：2014年9月
出版社：对外经济贸易大学出版社
- 对外经济贸易大学出版社
- 9787566310354
- 107370
- 2014年9月
- 未分类
- 未分类
- H319.9
内容简介
童成寿主编的《商务英语听说(附光盘全国高等院校基于工作过程的校企合作系列教材)》共4大模块12个项目，模块一：商务接待(接机、食宿安排、日程安排)；模块二：产品推介(参观厂家、产品介绍)；模块三：贸易磋商(询盘和发盘、价格磋商、付款条件、包装、装运与保险、签订合同)；模块四：合同履行与纠纷解决(信用的开立与修改、投诉、索赔与解决)。本书打破了传统的教材编写理念，以培养职业能力为核心，以工作实践为主线，以工作过程（项目）为导向，重新序化课程内容，同时采用案例、项目、任务驱动等模式进行编写，突出和优化了实训课程结构和内容的实用性和实践性，接近真实岗位和工作需要，实现理论与实践一体化，从而缩短了学校模拟实训与外贸实际工作过程之间的距离。
目录
Flow Chart of Export
Brief Introduction to Characters and Companies
Module 1 Commercial Reception
Project 1 Meeting Foreign Guests at the Airport
Task Getting the information about flight and reception
Project 2 Accommodation Arrangement
Task How to arrange hotel accommodation
Project 3 Agenda
Task 1 Making and changing conference agendas
Task 2 Making and changing travel itineraries
Module 2 Products Promotion
Project 4 Visiting a Company
Task 1 Introducing a company
Task 2 Visiting the plant
Project 5 Products Presentation
Task 1 Getting the information about products
Task 2 Making a short products presentation
Module 3 Business Negotiation
Project 6 Inquiry and Offer
Task 1 Getting the correct expressions in inquiry
Task 2 Getting the correct expressions of offer
Project 7 Price Negotiation
Task Getting the correct expressions and processing the information in negotiating the price
Project 8 International Settlement
Task 1 Inquiring, getting and dealing with the information in negotiating the terms of payment
Task 2 Getting and dealing with the information about currency and exchange rate
Project 9 Packing, Shipment and Insurance
Task 1 Deciding the packing forms
Task 2 Deciding the shipping terms
Task 3 Deciding the insurance terms
Project 10 Signing a Contract
Task 1 Discussing the details of the contract
Task 2 Learning how to negotiate changes before signing
Module 4 Contract Execution and Dispute Settlement
Project 11 Letter of Credit
Task 1 Getting and dealing with the information in opening an L/C
Task 2 Amending the L/C
Project 12 Complaints, Claims and Settlement
Task Getting and dealing with the correct information about complaints,claims, and the settlement of claims
Appendix Tape Scripts and Key for Reference
References
Brief Introduction to Characters and Companies
Module 1 Commercial Reception
Project 1 Meeting Foreign Guests at the Airport
Task Getting the information about flight and reception
Project 2 Accommodation Arrangement
Task How to arrange hotel accommodation
Project 3 Agenda
Task 1 Making and changing conference agendas
Task 2 Making and changing travel itineraries
Module 2 Products Promotion
Project 4 Visiting a Company
Task 1 Introducing a company
Task 2 Visiting the plant
Project 5 Products Presentation
Task 1 Getting the information about products
Task 2 Making a short products presentation
Module 3 Business Negotiation
Project 6 Inquiry and Offer
Task 1 Getting the correct expressions in inquiry
Task 2 Getting the correct expressions of offer
Project 7 Price Negotiation
Task Getting the correct expressions and processing the information in negotiating the price
Project 8 International Settlement
Task 1 Inquiring, getting and dealing with the information in negotiating the terms of payment
Task 2 Getting and dealing with the information about currency and exchange rate
Project 9 Packing, Shipment and Insurance
Task 1 Deciding the packing forms
Task 2 Deciding the shipping terms
Task 3 Deciding the insurance terms
Project 10 Signing a Contract
Task 1 Discussing the details of the contract
Task 2 Learning how to negotiate changes before signing
Module 4 Contract Execution and Dispute Settlement
Project 11 Letter of Credit
Task 1 Getting and dealing with the information in opening an L/C
Task 2 Amending the L/C
Project 12 Complaints, Claims and Settlement
Task Getting and dealing with the correct information about complaints,claims, and the settlement of claims
Appendix Tape Scripts and Key for Reference
References
