第1 章 招聘概述 ··················································································· 1 1.1 招聘的含义和作用 ······································································ 2 1.1.1 招聘的含义 ······································································· 3 1.1.2 招聘的作用 ······································································· 4 1.2 招聘的历史沿革与发展趋势 ·························································· 6 1.2.1 招聘的历史沿革 ································································· 6 1.2.2 招聘的发展趋势 ································································· 6 1.3 招聘的目的、原则与流程 ····························································· 8 1.3.1 招聘的目的 ······································································· 8 1.3.2 招聘的基本原则 ································································· 9 1.3.3 招聘的一般流程 ······························································· 11 1.4 招聘的影响因素分析 ································································· 13 1.4.1 企业内部因素 ·································································· 14 1.4.2 企业外部因素 ·································································· 16 1.4.3 求职者的个人因素 ···························································· 19 自测题 ·························································································· 20 第2 章 招聘前的基础性工作 ·································································· 23 2.1 人力资源规划 ·········································································· 24 2.1.1 人力资源规划概述 ···························································· 25 2.1.2 人力资源规划的内容与主体 ················································ 27 2.1.3 人力资源规划的原则和流程 ················································ 30 2.2 工作分析 ················································································ 32 2.2.1 工作分析的含义及作用 ······················································ 32 2.2.2 工作分析的内容 ······························································· 35 2.2.3 工作分析的程序与方法 ······················································ 37 2.2.4 工作分析结果的应用 ························································· 40 ???人员招聘与甄选（第3 版） X 2.3 招聘计划制订 ·········································································· 42 2.3.1 招聘需求分析 ·································································· 42 2.3.2 估算招聘时间与成本 ························································· 42 2.3.3 确定招聘人员 ·································································· 43 自测题 ·························································································· 44 第3 章 人员招募 ················································································· 46 3.1 人员招募概述 ·········································································· 47 3.1.1 人员招募的含义和作用 ······················································ 47 3.1.2 人员招募的程序 ······························································· 47 3.2 招聘渠道 ················································································ 50 3.2.1 内部招聘 ········································································ 50 3.2.2 外部招聘 ········································································ 52 3.3 招聘渠道的比较与选择 ······························································ 57 3.3.1 招聘渠道的比较 ······························································· 57 3.3.2 招聘渠道的选择 ······························································· 60 3.4 招聘广告的设计 ······································································· 61 3.4.1 招聘广告的内容 ······························································· 61 3.4.2 招聘广告的设计原则 ························································· 63 3.4.3 招聘广告案例分析 ·················