国际商务英语函电（第四版） / 21世纪英语专业系列教材
￥53.00定价
作者： 吴雯
出版时间：2020年10月
出版社：北京大学出版社
- 北京大学出版社
- 9787301316573
- 4版
- 356444
- 45220646-9
- 平装
- 16开
- 2020年10月
- 480
- 296
- 文学
- 外国语言文学
- F740
- 英语、国际贸易
- 本科
作者简介
内容简介
本书按国际贸易流程以一笔鞋子交易为主线展开，根据工作流程呈现了orderinquiry（客户询盘），containerloading（装柜要求）等公司信函实例，每个环节收进了业务常用的最新术语与词汇，例如OEM，MOQ，leadingtime，HQ，TNT，PayPal等，并分环节对国际贸易语言点进行介绍。本书表格形式多，有询盘单、报价单、估价单、装船通知等，新颖实用。练习题结合了托业考试的最新题型，实训内容紧跟业务员的实际操作，附有公司真实信头、名片、图片等。实现了与外贸业务零距离的接触，从多方面训练学生的贸易实战能力。本书可供高等院校商务英语专业和国际经济与贸易专业的学生、国际商务从业人员参考使用，也可作为从事国际贸易工作的专业人士、公司培训的自学参考书。
目录
Contents
Module I Basics for International Business Correspondence
Chapter I Basics for International Business Correspondence… 2
I. An Introduction to the Course 2
II. Guidelines for Effective Business Correspondence 3
III. Layout of Business Letters & Emails 5
Skill Training 15
Business Link 16
Module II Establishing Business Relations
Chapter II Establishing Business Relations 19
Lesson 1 About Us 21
Lesson 2 Self-introduction 25
Lesson 3 （A） A First Inquiry 29
（B） Reply to the Above 30
Skill Training 34
Business Link 35
Useful Sentences 36
Module III Business Negotiations
Chapter III Inquiry and Reply 40
Lesson 4 （A） General Inquiry 42
（B） Reply to the Above 43
Lesson 5 （A） An Order Inquiry 48
（B） Request for Quotation 49
Lesson 6 （A） Status Inquiry 53
（B） Reply to the Above 54
Skill Training 57
Business Link 61
Useful Sentences 61
Chapter IV Samples and Charges 63
Lesson 7 （A） Asking for Samples 65
（B） Reply to the Above 66
Lesson 8 （A） Refusing to Pay Sample Charges 71
（B） A Reply to the Above 72
Lesson 9 （A） Sending Samples 76
（B） Sending Duplicate Samples 77
Skill Training 80
Business Link 82
Useful Sentences 83
Chapter V Offers and Counter-Offers 84
Lesson 10 A Firm Offer 86
Lesson 11 （A） A Counter-Offer 91
（B） Reply to the Above 92
Lesson 12 （A） New Price for Repeat Order 96
（B） Reply to the Above 97
Skill Training 100
Business Link 102
Useful Sentences 103
Module IV Execution of Contracts
Chapter VI Order and Contracts 106
Lesson 13 A Purchase Order 108
Lesson 14 （A） Partial Acceptance of an Order 113
（B） Reply to the Above 114
Lesson 15 （A） Sending a Sales Confirmation 118
（B） Counter-Signature Letter 119
Skill Training 126
Business Link 134
Useful Sentences 134
Chapter VII Payment 136
Lesson 16 （A） Asking for Payment by T/T 140
（B） Confirming Payment by T/T 141
Lesson 17 Declining Payment by 60 Days' L/C 144
Lesson 18 （A） Asking for Easier Payment 148
（B） Reply to the Above 149
Skill Training 153
Business Link 156
Useful Sentences 157
Chapter VIII Establishment of and Amendment to L/C 159
Lesson 19 （A） Urging Establishment of L/C 162
（B） Confirming L/C Application 163
Lesson 20 （A） Amendment to L/C 167
（B） Reply to the Above 170
Lesson 21 （A） Asking for Extension of L/C 173
（B） Reply to the Above 174
Skill Training 178
Business Link 183
Useful Sentences 184
Chapter IX Packing & Marking 186
Lesson 22 Inner Packing & Labeling 189
Lesson 23 Outer Packing 194
Lesson 24 Container Loading 200
Skill Training 203
Business Link 205
Useful Sentences 207
Chapter X Shipment 209
Lesson 25 （A） Shipping Instructions 211
（B） Reply to the Above 212
Lesson 26 （A） Requesting for Prompt Shipment 216
（B） Reply to the Above 217
Lesson 27 Requesting for Partial Shipment and Transshipment 220
Skill Training 223
Business Link 225
Useful Sentences 227
Chapter XI Insurance 228
Lesson 28 Insurance Information 230
Lesson 29 Asking for CIF Terms 234
Lesson 30 （A） Inquiring for Insurance Rate 238
（B） Offering Insurance Rate 239
Skill Training 241
Business Link 242
Useful Sentences 244
Chapter XII Complaints， Claims and Settlement 246
Lesson 31 Complaint about Inferior Quality 248
Lesson 32 Claim on Late Delivery 251
Lesson 33 Settlement of Complaint 255
Skill Training 258
Business Link 260
Useful Sentences 261
Module V Documents
Chapter XIII Specimen of Documents 263
Skill Training 273
Appendix I 国际机构 283
Appendix II 海外展会 284
Appendix III 世界各大船公司名录 286
参考书目 287
Module I Basics for International Business Correspondence
Chapter I Basics for International Business Correspondence… 2
I. An Introduction to the Course 2
II. Guidelines for Effective Business Correspondence 3
III. Layout of Business Letters & Emails 5
Skill Training 15
Business Link 16
Module II Establishing Business Relations
Chapter II Establishing Business Relations 19
Lesson 1 About Us 21
Lesson 2 Self-introduction 25
Lesson 3 （A） A First Inquiry 29
（B） Reply to the Above 30
Skill Training 34
Business Link 35
Useful Sentences 36
Module III Business Negotiations
Chapter III Inquiry and Reply 40
Lesson 4 （A） General Inquiry 42
（B） Reply to the Above 43
Lesson 5 （A） An Order Inquiry 48
（B） Request for Quotation 49
Lesson 6 （A） Status Inquiry 53
（B） Reply to the Above 54
Skill Training 57
Business Link 61
Useful Sentences 61
Chapter IV Samples and Charges 63
Lesson 7 （A） Asking for Samples 65
（B） Reply to the Above 66
Lesson 8 （A） Refusing to Pay Sample Charges 71
（B） A Reply to the Above 72
Lesson 9 （A） Sending Samples 76
（B） Sending Duplicate Samples 77
Skill Training 80
Business Link 82
Useful Sentences 83
Chapter V Offers and Counter-Offers 84
Lesson 10 A Firm Offer 86
Lesson 11 （A） A Counter-Offer 91
（B） Reply to the Above 92
Lesson 12 （A） New Price for Repeat Order 96
（B） Reply to the Above 97
Skill Training 100
Business Link 102
Useful Sentences 103
Module IV Execution of Contracts
Chapter VI Order and Contracts 106
Lesson 13 A Purchase Order 108
Lesson 14 （A） Partial Acceptance of an Order 113
（B） Reply to the Above 114
Lesson 15 （A） Sending a Sales Confirmation 118
（B） Counter-Signature Letter 119
Skill Training 126
Business Link 134
Useful Sentences 134
Chapter VII Payment 136
Lesson 16 （A） Asking for Payment by T/T 140
（B） Confirming Payment by T/T 141
Lesson 17 Declining Payment by 60 Days' L/C 144
Lesson 18 （A） Asking for Easier Payment 148
（B） Reply to the Above 149
Skill Training 153
Business Link 156
Useful Sentences 157
Chapter VIII Establishment of and Amendment to L/C 159
Lesson 19 （A） Urging Establishment of L/C 162
（B） Confirming L/C Application 163
Lesson 20 （A） Amendment to L/C 167
（B） Reply to the Above 170
Lesson 21 （A） Asking for Extension of L/C 173
（B） Reply to the Above 174
Skill Training 178
Business Link 183
Useful Sentences 184
Chapter IX Packing & Marking 186
Lesson 22 Inner Packing & Labeling 189
Lesson 23 Outer Packing 194
Lesson 24 Container Loading 200
Skill Training 203
Business Link 205
Useful Sentences 207
Chapter X Shipment 209
Lesson 25 （A） Shipping Instructions 211
（B） Reply to the Above 212
Lesson 26 （A） Requesting for Prompt Shipment 216
（B） Reply to the Above 217
Lesson 27 Requesting for Partial Shipment and Transshipment 220
Skill Training 223
Business Link 225
Useful Sentences 227
Chapter XI Insurance 228
Lesson 28 Insurance Information 230
Lesson 29 Asking for CIF Terms 234
Lesson 30 （A） Inquiring for Insurance Rate 238
（B） Offering Insurance Rate 239
Skill Training 241
Business Link 242
Useful Sentences 244
Chapter XII Complaints， Claims and Settlement 246
Lesson 31 Complaint about Inferior Quality 248
Lesson 32 Claim on Late Delivery 251
Lesson 33 Settlement of Complaint 255
Skill Training 258
Business Link 260
Useful Sentences 261
Module V Documents
Chapter XIII Specimen of Documents 263
Skill Training 273
Appendix I 国际机构 283
Appendix II 海外展会 284
Appendix III 世界各大船公司名录 286
参考书目 287
